Stampede 66 is the flagship restaurant of celebrity chef Stephen Pyles, the creator of Southwest cuisine fame. Stampede 66 embodies a life-long love of Texas that Stephen Pyles wanted conveyed throughout the restaurant's experience. Stampede 66 celebrate artists, writers and notable Texan's quirky view of life in the Lone Star state.

Stephen Pyles engaged RANGE to help articulate his vision and apply it to various brand communications including; identity, signage, website, menu, food packaging, and memorabilia. The result is a genuine and colorful brand experience that gives homage to the spirit of Texas.